key region for Telcordia
Anuj Kapur
Country Head (India) - Service Delivery Solutions, Telcordia
Brief us about your company's offerings?
Telcordia provides products and services that give Communication Service Providers (CSPs) the flexibility they need to rapidly expand their service offerings, manage future growth and drive revenue. As a result, CSPs have the tools to quickly generate revenue and differentiate while building and managing for the future.
As India moves to Mobile Broadband, particularly with plans for increased 3G availability, opportunities and needs for service differentiation will significantly increase. Some of the Telcordia's service and product offerings are Service Delivery and Charging Suite which include products, solutions and managed services that enable CSPs to quickly differentiate themselves in hyper-competitive & hyper-growth markets with innovative service offerings.
We are also developing solutions for advertisement-sponsored mobile services, which will prove beneficial for consumers as it would allow them to get free or discounted services for receiving personalized advertisements on their mobiles. This is important to allow CSPs to open up additional revenues to pay for their investment in 3G.
How long have you been in the Indian market?
In India, Telcordia Technologies was established in 2006. With headquarters in Gurgaon, we have Program delivery office in Hyderabad and a research facility (Telcordia India Labs) in Chennai. In the Asia-Pacific region, India is our major hub and we are focussed on helping carriers to address both the hyper-growth and competitive environment that exists in the country. India is a key region for Telcordia, only next to the US.
We are quite nicely rooted in the Indian market for development of mobile, broadband and enterprise software and services.
How challenging is the Indian market for you?
Telcordia provides wireline and wireless communication CSPs around the globe with software and services that help them run their mission critical operations more effectively and more efficiently.
As a vendor to some of the largest CSPs around the world, we are in an excellent position to capitalize on this growing competitive intensity. Other drivers put increasing pressure on the carriers which creates trouble, but our software and service solves that. We believe we are perfectly positioned.
What is your future roadmap?
India is an emerging market for the telecom industry by way of technology innovations, talent recruitment and growth opportunities in the region. Working in India, we recognize that a competitive market such as this would have a demand for a company like Telcordia that knows technology and the various business models that operators must employ to differentiate its offerings and be profitable.
In a hyper-growth market such as India, it will be essential for operators to differentiate their services with unique offerings to leverage their customer base. Telcordia is already geared up to offer differentiated services and applications, like Mobile Advertising, Bandwidth Management and Dynamic Pricing, particularly relevant to our partners in India.
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