Delighting Customers & Partners

We cater to the entire gamut of Lenovo products. In fact, we were the first to sell Lenovo servers in India after it was launched.  The market trend is clearly upbeat in India. The Indian market has got a huge potential. The coming at least 5-6 years are going to be full of potential and it has a huge space for every one who wants to grow. 

Bluecom has been associated with Lenovo right from day one. In fact, Bluecom was born in the same year (2005) when Lenovo came to India. We are GOLD SRD with their HSB model and ROYAL BLUE CLUB MEMBER with their KAB model of business. 

We have grown with Lenovo. We started from scratch and have grown to more than Rs.25 crore annually with manpower strength of more than 100. Lenovo motivated us by giving recognition in the system and in turn we stood to their expectations. 

We are ASP with IBM for servicing the Lenovo products under warranty.  Services definitely play a major role. The better the services of the brand, the more comfortable is the customer going for that brand. The solution products would definitely attract higher service uptime. But the average ratio of Desktops, Laptops, Monitors, etc. against solution products (server, storage, security, etc.) in the IT infrastructure would be 50:1. Hence, the service volume is huge to address. We have a fairly big team to address the services for the Lenovo products. 

It is a fact that the margins have really shrunk. Hence, we have to look at larger volumes. We have a team to address the solution products (server, storage, security, software, etc.) and we cross-sell these products with the volume products.  Lenovo has valued our loyalty and has extended all the support, whenever needed. There are good monthly and quarterly backend schemes which help us secure our bottom-line.  

Everybody in the system of Bluecom is highly convinced about the THINK product which helps them to sell THINK product. Our slogan is: “THINK Lenovo THINK Bluecom”.